[ARCHIVE | IN ENGLISH]

The brief for this TV spot aired in the UK for the Camembert Le Rustique was ‘comedy French accent’. Needless to say, I had a blast!

Instantly recognisable by its wood-burned poplar box and Vichy-check paper doily, Le Rustique is a proper camembert made from cow’s milk and soft-ripened with a bloomy rind. It’s produced from raw milk collected around the village of Camembert. A white, slightly downy rind, a melting, creamy interior and a pronounced, straightforward flavour: a true camembert, simple and generous.